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	<title>Northern Rivers Portal</title>
	<link>http://northernriversportal.com</link>
	<description>Northern Rivers Portal  - Marketing, Advertising, Training, Web Design, Resources for NSW Business Owners PH 0407-775-622</description>
	<pubDate>Mon, 07 Jul 2008 11:03:57 +0000</pubDate>
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		<copyright>&#xA9; admin</copyright>
		<itunes:author>admin</itunes:author>
		<itunes:summary>Northern Rivers Portal Taking the Pain and Frustration Out of Managing, Marketing and Growing Your Business</itunes:summary>
		<itunes:explicit>No</itunes:explicit>
		<itunes:block>No</itunes:block>
		
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		<title>Things to Consider When Buying Domain Names</title>
		<link>http://northernriversportal.com/2008/07/07/things-to-consider-when-buying-domain-names/</link>
		<comments>http://northernriversportal.com/2008/07/07/things-to-consider-when-buying-domain-names/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 11:03:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Internet 101]]></category>

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		<description><![CDATA[Domain names need to be chosen carefully.&#160; Your business and your domain name are intertwined.&#160; 
It represents you and who you want to be in the market.&#160; 
When choosing a domain name is it a wise idea to purchase others that are similar to the one that you chose for yourself? (...)]]></description>
			<content:encoded><![CDATA[<p><font size="4" face="Verdana" color="#ff0000">Domain names need to be chosen carefully.&nbsp; Your business and your domain name are intertwined.&nbsp; </font></p>
<p><font size="4" face="Verdana" color="#ff0000">It represents you and who you want to be in the market.&nbsp; </font></p>
<p><font size="2" face="Arial" color="#000000">When choosing a domain name is it a wise idea to purchase others that are similar to the one that you chose for yourself?</font></p>
<p>Let&rsquo;s weigh the pros and cons of this question.&nbsp; Whether you should buy other domain names that are close depends on how well your name was chosen.&nbsp; Just like you conduct research before choosing a niche for your business, do the same before choosing a domain name.</p>
<p><strong>Domain names can be triggered by keyword searches.&nbsp;</strong> If part of your domain name contains a keyword that is popular in search engine searches it could be a future winner.&nbsp; Ideally, you want your domain name to appear on the first page of a search.&nbsp; <br />
<strong><br />
A winning domain name will have others trying to get as close to it as possible without infringing.</strong>&nbsp; Buying those domain names yourself means that they will have to come to you for those names.&nbsp; You may want to use those names in the future for other websites that you will create.&nbsp; Having names that are similar will ensure that others can find your sites with their keyword searches.<br />
<strong><br />
If your domain becomes a household name, the other domains will become even more valuable to you in the future.&nbsp;</strong> You will have the option of selling them for a fair amount of money or holding on to them.&nbsp; Selling them will mean that someone else will get to ride your popularity with a name similar to yours.&nbsp; </p>
<p><strong>One reason to buy similar domain names is for misspellings.&nbsp;</strong> Do you know what homophones are?&nbsp; They are words that sound alike but are spelled differently.&nbsp; If you are doing a podcast or talking about your business website to someone and tell them your domain name, it is possible that they could misspell it when they type it into the URL address space.&nbsp; </p>
<p><strong>If someone misspells it, that person could be directed to another website.&nbsp;</strong> Thinking it is your site they could recommend it to someone else or buy from that site.&nbsp; It could end up being a costly faux pas on your part.&nbsp; </p>
<p>When you enter your own address, purposely misspell it and see what comes up.&nbsp; If there are no matches, then you might be safe &mdash; for now.&nbsp; You may want to think of all the spellings that could come up and buy those domains as well to avoid this problem in the future.</p>
<p>There is a lot to know about domain names besides just coming up with the names.&nbsp; Before you choose your name, look into all the possibilities so that you are sure that a good name that can&rsquo;t be duplicated is chosen.<br />
<strong><br />
We Offer a Great Service to help You Choose the Best Domain Name for Your Business. Need Help? Just Use the Contact Form Below</strong></p>
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<div class="related_entries" style="margin-top: 1.5em;"><p><strong>Related Entries</strong></p><ul><li><a href="http://northernriversportal.com/2008/05/20/northern-rivers-marketing-choosing-the-right-domain-name-for-your-business/">Northern Rivers Marketing - Choosing the Right Domain Name for Your Business</a></li>
<li><a href="http://northernriversportal.com/2008/05/28/things-you-should-know-before-you-register-a-domain-name/">Things You Should Know BEFORE You Register a Domain Name</a></li>
<li><a href="http://northernriversportal.com/2008/05/18/basic-seo-and-getting-links-to-your-northern-rivers-business-website/">Basic SEO and Getting Links to Your Northern Rivers Business Website</a></li>
<li><a href="http://northernriversportal.com/2008/06/07/seo-experts-lismore-ballina-byron-northern-rivers/">SEO Experts Lismore, Ballina, Byron, Northern Rivers</a></li>
<li><a href="http://northernriversportal.com/2008/06/09/partnership-agreements/">Partnership Agreements</a></li>
</ul></div>]]></content:encoded>
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		<title>Book Review The 25 Best Time Management Tools and Techiques: How to Get more Done Without Driving Yourself Crazy</title>
		<link>http://northernriversportal.com/2008/07/07/book-review-the-25-best-time-management-tools-and-techiques-how-to-get-more-done-without-driving-yourself-crazy/</link>
		<comments>http://northernriversportal.com/2008/07/07/book-review-the-25-best-time-management-tools-and-techiques-how-to-get-more-done-without-driving-yourself-crazy/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 10:57:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Book Reviews]]></category>

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		<description><![CDATA[Product Name:&#160; The 25 Best Time Management Tools and Techiques: How to Get more Done Without Driving Yourself Crazy&#160; Rating: 9 Out of 10 Where to Buy:&#160; http://www.amazon.com

Description:&#160; This book is a guide of the best ideas to help manage your time and keep you life as stress free as possible. (...)]]></description>
			<content:encoded><![CDATA[<p>Product Name:&nbsp; The 25 Best Time Management Tools and Techiques: How to Get more Done Without Driving Yourself Crazy&nbsp; Rating: 9 Out of 10 Where to Buy:&nbsp; http://www.amazon.com</p>
<p><strong><br />
Description:&nbsp;</strong> This book is a guide of the best ideas to help manage your time and keep you life as stress free as possible.<br />
<strong><br />
Review:&nbsp;</strong> First off let me tell you that I have absolutely no time management skills whatsoever.&nbsp; I&rsquo;m always running around chasing my tail and never getting anywhere. This book has helped me tremendously and for once in my life I&rsquo;m not going crazy with only 5 minutes to go before the deadline.&nbsp; </p>
<p>With that said I think this is one of the best books I have ever read on time management.&nbsp; The minute I opened it I realized there were many things I could do to change my so called way of life.&nbsp; It only got better as I went along.&nbsp; </p>
<p>Because it&rsquo;s set out in five different areas, readers have a chance to glance over it and see what some of the ideas are.&nbsp; Then go back and work on the areas that are really a struggle for you personally.&nbsp; Those five areas include focus, plan, organize, take action and learn.&nbsp; So for those who already have the focus down pat, they can start with the planning section and go from there.&nbsp; Not everyone has to concentrate on every aspect of the book like I did.&nbsp; </p>
<p>Every idea is set out plain and simple.&nbsp; It gets right to the point and gives you the reasons things will or will not work.&nbsp; I was taking notes right off the bat.&nbsp; Before I knew it I was managing my time better and feeling a lot better about myself and my life.&nbsp; </p>
<p>This book kept me focused on getting my life together.&nbsp; There&rsquo;s no words minced here and there&rsquo;s no try this or try that to see which one will work for you.&nbsp; You can either try or not try it, but the choice is up to you.&nbsp; I&rsquo;m so much happier since I found this book.&nbsp; Yea I still chase my tail once in a while, but I still have a lot to learn from this book.&nbsp; It&rsquo;s a book that I will continue to read and work with for years to come.</p>
<div class="related_entries" style="margin-top: 1.5em;"><p><strong>Related Entries</strong></p><ul><li><a href="http://northernriversportal.com/membership-benefits/">Membership Benefits</a></li>
<li><a href="http://northernriversportal.com/2008/07/07/book-review-how-to-say-no-without-feeling-guilty-and-say-yes-to-more-time-and-what-matters-most-to-you/">Book Review How to Say No Without Feeling Guilty: And Say Yes to More Time and What Matters Most to You  </a></li>
<li><a href="http://northernriversportal.com/2008/05/11/leadership-secrets-5-most-effective-leadership-skills/">Leadership Secrets - 5 Most Effective Leadership Skills</a></li>
<li><a href="http://northernriversportal.com/2008/05/20/recruitment-northern-rivers/">Recruitment Northern Rivers</a></li>
<li><a href="http://northernriversportal.com/2008/05/18/lead-generation-solutions-for-northern-rivers-businesses/">Lead Generation Solutions For Northern Rivers Businesses</a></li>
</ul></div>]]></content:encoded>
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		<title>Book Review How to Say No Without Feeling Guilty: And Say Yes to More Time and What Matters Most to You</title>
		<link>http://northernriversportal.com/2008/07/07/book-review-how-to-say-no-without-feeling-guilty-and-say-yes-to-more-time-and-what-matters-most-to-you/</link>
		<comments>http://northernriversportal.com/2008/07/07/book-review-how-to-say-no-without-feeling-guilty-and-say-yes-to-more-time-and-what-matters-most-to-you/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 10:56:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Book Reviews]]></category>

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		<description><![CDATA[Product Name:&#160; How to Say No Without Feeling Guilty: And Say Yes to More Time and What Matters Most to You&#160; 
Rating:&#160; 9 Out of 10 Where to Buy:&#160; http://www.amazon.com

Description:&#160; This is a self help book that will lead to the reader realizing he or she can say no and not feel guilty about it.&#160; It also gives advice that will strengthen personal resolve, give the answers to saying no and still being seen as a nice person and opening up time for oneself. (...)]]></description>
			<content:encoded><![CDATA[<p>Product Name:&nbsp; How to Say No Without Feeling Guilty: And Say Yes to More Time and What Matters Most to You&nbsp; <br />
Rating:&nbsp; 9 Out of 10 Where to Buy:&nbsp; http://www.amazon.com</p>
<p>
<strong>Description:</strong>&nbsp; This is a self help book that will lead to the reader realizing he or she can say no and not feel guilty about it.&nbsp; It also gives advice that will strengthen personal resolve, give the answers to saying no and still being seen as a nice person and opening up time for oneself. </p>
<p><strong>Review:&nbsp;</strong> Most of us have a hard time saying no.&nbsp; It&rsquo;s just a part of life.&nbsp; Could be we all feel guilty when we say no or it could be we just like to help.&nbsp; For me it&rsquo;s the guilty part.&nbsp; I didn&rsquo;t want to hurt anyone&rsquo;s feelings by not being there for them so if I said no I felt guilty because I was just sure I had hurt them.&nbsp; I also felt like they were just sure I wasn&rsquo;t a good person.</p>
<p>This self help book has shown me its okay to say no.&nbsp; If for no other reason than sometimes I just may be helping someone else&#8230;myself.&nbsp; In turn if I was helping myself I was helping my family and friends.&nbsp; </p>
<p>I have also learned just because I say no it doesn&rsquo;t mean I&rsquo;m not a nice person.&nbsp; In fact I may be a better person by saying no once in a while.&nbsp; I don&rsquo;t feel that obligation to do something I don&rsquo;t really want to or can&rsquo;t do which in turn makes me feel used and upset.&nbsp; So in the long run my outlook is much better in some instances if I just say no.</p>
<p>Because this book didn&rsquo;t tell me I had to say no all the time or even when to say no, I felt a little better about the concept of the book and giving it a shot.&nbsp; So many self help books tell readers they have to do this or that in order to get where they wan to be.&nbsp; This book just shows that if one decides to say no there&rsquo;s a way to go about it and feeling good about that choice.</p>
<p>There&rsquo;s no perfect answer to learning to say no.&nbsp; It&rsquo;s a personal choice and one needs to decide when and why the no&rsquo;s in life are necessary.&nbsp; </p>
<p>If you&rsquo;re having trouble with saying no and doing it in a way that won&rsquo;t leave guilty feelings or misunderstandings, give this book a chance. It really helped this people pleaser.</p>
<div class="related_entries" style="margin-top: 1.5em;"><p><strong>Related Entries</strong></p><ul><li><a href="http://northernriversportal.com/2008/07/07/book-review-the-25-best-time-management-tools-and-techiques-how-to-get-more-done-without-driving-yourself-crazy/">Book Review The 25 Best Time Management Tools and Techiques: How to Get more Done Without Driving Yourself Crazy </a></li>
<li><a href="http://northernriversportal.com/2008/06/07/email-marketing-help-for-northern-rivers-business-owners/">Email Marketing Help for Northern Rivers Business Owners</a></li>
<li><a href="http://northernriversportal.com/2008/06/10/tips-for-keeping-your-northern-rivers-small-business-going-when-you-cant-run-it-yourself/"> Tips for Keeping Your Northern Rivers Small Business Going When You Can&#039;t Run It Yourself</a></li>
<li><a href="http://northernriversportal.com/2008/06/09/partnership-tips/">Partnership Tips - How to Respond When a Partner Turns You Down</a></li>
<li><a href="http://northernriversportal.com/2008/06/07/word-of-mouth-marketing-for-northern-rivers-business-owners/">Word of Mouth Marketing For Northern Rivers Business Owners</a></li>
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		<title>Advertising Home Truths &#8212; Your Prospects Dont Care About YOU</title>
		<link>http://northernriversportal.com/2008/07/06/advertising-home-truths-your-prospects-dont-care-about-you/</link>
		<comments>http://northernriversportal.com/2008/07/06/advertising-home-truths-your-prospects-dont-care-about-you/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 03:48:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Advertising Secrets]]></category>

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		<description><![CDATA[I saw an advert in a local newspaper the other week. It was a full-page advert about a sales manager. It was an utter and total waste of money for the business that placed it.
How do I know this? (...)]]></description>
			<content:encoded><![CDATA[<p><font size="4" face="Verdana" color="#ff0000">I saw an advert in a local newspaper the other week. It was a full-page advert about a sales manager. It was an utter and <u>total</u> waste of money for the business that placed it.</font></p>
<p>How do I know this?</p>
<p>Simple.</p>
<p>8 years of marketing and advertising for over 500 different companies has taught me one thing.</p>
<p><strong>FACT: </strong>Your prospects don&#039;t care about YOU. They ONLY care about what your products and services can do for them.</p>
<p><strong>Let me explain&#8230;</strong></p>
<p>Your prospects are going through life (as is everyone else) listening to a special FM Radio Station. That station is called WIIFM?</p>
<p><strong>&quot;What&#039;s In It For Me?&quot; </strong>Knowing how to answer this all important question is at the very heart of successful marketing. The sad facts is that the average business owner couldn&#039;t answer the WIIFM? if you held a gun to their heads!</p>
<p>The result is an abundance of insepid, &quot;<font face="Verdana">I</font>&quot; focused, self-serving, self-promoting, dead, dull and way-too-boring advertising. It is like a blight - a barnicle on the keel of humanity.</p>
<p>And.. you see it everywhere! - especially on the Internet!</p>
<p>So - - how do you answer the question &quot;What&#039;s in it for Me?&quot;</p>
<p>Want a hint?<strong> &quot;Features TELL But Benefits SELL&quot;</strong></p>
<p>Mull over that the next time you have to write a sales letter, build a website, create an advert or promotional piece for your business.</p>
<p><strong>Here&#039;s Another act For You: </strong>If your marketing doesn&#039;t answer the question &quot;What&#039;s In It For Me?&quot; you are wasting your time and money.</p>
<p>If your advertising agency doesn&#039;t answer this in EVERY single thing they create for you, then perhaps it is time to choose one that does.</p>
<p>Need help? Use the Contact Form Below&#8230;</p>
<p>&nbsp;</p>
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<div class="related_entries" style="margin-top: 1.5em;"><p><strong>Related Entries</strong></p><ul><li><a href="http://northernriversportal.com/2008/05/11/advertising-secrets-7-common-business-advertising-mistakes/">Advertising Secrets 7 Common Business Advertising Mistakes</a></li>
<li><a href="http://northernriversportal.com/2008/05/11/advertising-secrets-if-youre-tired-of-adverts-that-dont-work-and-letters-that-dont-sell-then-you-must-read-this/">Advertising Secrets - If You&#039;re Tired Of Adverts That Don&#039;t Work And Letters That Don&#039;t Sell, Then You Must Read This</a></li>
<li><a href="http://northernriversportal.com/2008/05/08/8-deadly-sales-mistakes-part-2-by-chris-bloor/">8 Deadly Sales Mistakes Part 2 by Chris Bloor</a></li>
<li><a href="http://northernriversportal.com/2008/05/07/selling-secrets-eight-deadly-sales-mistakes/">Selling Secrets - Eight Deadly Sales Mistakes</a></li>
<li><a href="http://northernriversportal.com/2008/05/14/online-advertising-consultants-northern-rivers-new-south-wales/">Online Advertising Consultants Northern Rivers New South Wales</a></li>
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